National Municipal Research & The Public Purse

Two websites for a municipal finance analyst

CLIENT

Natalie Cohen

PROJECT BRIEF

The client wanted a brochure site for her new consulting business and a separate blog to expound on financial trends and sell reports.

OUR APPROACH

We gave the brochure site and blog different personalities (buttoned-up for the former; slightly humorous for the latter) and tied them together with a common palette.

OF SPECIAL NOTE

  • We designed the print postcard announcing the launch of the blog.
  • We created a Microsoft Publisher template for the client’s reports.
  • Sale of PDF downloads was enabled with the E-junkie shopping cart.
  • The client received training in WordPress, E-junkie and Constant Contact.